It’s been a while since I’ve written anything and I blame that on a lot of traveling and not carrying a laptop with me! They’re heavy! LOL. Today I want to talk about supporting your friends in marketing. How many times have we, mainly women, gotten the card/email/phone call, that someone was having a “party”? We all have right? Probably more than once inwardly groaned a bit because we knew we’d be expected to spend money on something we didn’t want too. Every once in a while a friend would join one of the companies and then we’d have to host a party for them! UGH. Major out loud groan right? But we love them and so we did it, smile firmly pasted in place, hugs all around. Guess what friends? Things have changed!! Now you can support your friends without spending a dime! Without cleaning your house, without passing a catalog, without even leaving the couch!! WHAT?? Yes, it’s true!! For most of us marketers, Facebook is our main source of free advertising. Facebook knows this and to keep us on our toes, they have this funny thing called an “algorithm”. We know about the algorithm, which BTW, is always changing, and have learned a few tricks to keep things fresh. Here’s how you can help us out, without spending a dime, leaving your couch or putting on your makeup! When you see a post from us, like AND comment. Facebook has a way of tracking this. The more likes and comments we get the more popular Facebook thinks we are and the more we show up in peoples timelines. Comments weigh more than likes so even if you just throw an emoji in there, it counts! If you haven’t seen us in a while, and by a while I mean a few hours. Most marketers will post 2-4 times per day, look for us! If you see us posting about a hangout/zoom meeting/call, offer to be tagged in the post even if you’re not interested. This allows our post to be seen by everyone on your friends list! Please don’t decide for them whether they may or may not be interested! We promise not to harass them if they contact us. Even better, if you see us posting about our business, share it on your wall. You can always add a disclaimer saying something like, “This is my friends business. If you’re interested, drop them a DM.”. Easy peasy right? Here’s a good one, ask your friends how you can help them to market their business! You don’t have to be interested yourself, but this is your friend and you want them to be successful right? Or this one, if you’re talking to people and they happen to bring up a subject that covers a friends business, give them a plug! Ask your friend for some business cards and hand them out when appropriate! Lastly, those of us in marketing know someone in literally every business out there! So when you want a product sold online, if you don’t know someone personally, please come to us first! We’re your friend, we’ll make sure you get the best!